EO Accelerator: an entrepreneur’s best friend

EO Accelerator: an entrepreneur’s best friend

From TECHINVEST Magazine (Oct/Nov 2017) by Colin Hay

A vision and passion is often what ignites an entrepreneurial spark and drives the need to succeed. Embarking on the start-up journey is a long and windy road that can be very lonely at the best of times.

On the flip side of that passion, however, small businesses can struggle with very little discipline or strict structure in place due to the lack of accountability. There is no manager further up the hierarchy to set goals or drive the vision as with those in gainful employment.

So where can businesses find the solution to their challenges? For many successful businesses, the answer to this question lies in the EO (Entrepreneurs’ Organisation) Accelerator program.

The Entrepreneurs’ Organisation is the only global network exclusively for entrepreneurs. EO helps leading entrepreneurs learn and grow through peer-to-peer learning, once-in-a-lifetime experiences and connections to experts. Over 12,000 business owners are part of EO globally over 167 chapters across 52 countries. EO members contribute to over 1 trillion AUD to the global economy with 600 of its members in Australia.

The EO Accelerator program is a proven global business support system that provides unique opportunities for entrepreneurs and business owners to grow and fast track businesses to that magic one million-dollar annual revenue mark. The mission of the EO Accelerator program is to empower entrepreneurs with the tools, accountability and community to scale and master their business.

In business as in life, trust and respect is the integrity and core value of the Entrepreneurs’ Organization. The most valuable asset is wisdom gained through an appetite for knowledge and the transformational experiences shared with peers. EO welcomes a thirst for learning and encourages their members to boldnessly making a mark.

Alex Houseman, business owner and founder of the dairy-free ice-cream brand ‘Over the Moo’, joined the EO Accelerator program in early 2016. Since that time, the company’s revenue has grown 344% to exceed $1 million and the business was recently awarded Telstra’s 2017 New Business of the Year Award as well as featured on Shark Tank. The brand is now stocked in over 1000 supermarkets,restaurants and cafes across the country.

“For me, the most important thing the EO Accelerator program offers is the structure and discipline,” said Mr Houseman. “Members meet monthly with their allocated group and business coach to establish and report on specific goals, being held accountable to everyone in your group to deliver on those goals.”

“It’s motivating and inspiring to be surrounded by like-minded businesses who are not only kicking their own goals, but encouraging me to scale new heights in terms of my own business success. The whole experience has been absolutely invaluable.”

Additionally the EO Accelerator offers quarterly learning events to accountability groups that focus on four key business areas: sales/marketing, people, strategy and finance. All conversations without exceptions are strictly confidential, encouraging members to be honest and open about business challenges, guiding them to new heights.

EO creates the space to connect with and learn from those who have forged ahead and already achieved a level of entrepreneurial success.

The key benefits of the program are found in up-skilling based on Verne Harnish’s ‘Scaling Up’ model, knowledge-sharing, coaching through individual business goals, challenging entrepreneurs out of their comfort zone, discipline through accountability with the focus on action as foundation for success, as well as emotional support and empathy of others on a relatable journey.

From TECHINVEST Magazine (Oct/Nov 2017) by Colin Hay


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